{"id":30288,"date":"2020-11-20T01:32:04","date_gmt":"2020-11-20T00:32:04","guid":{"rendered":"https:\/\/brignole.ch\/non-categorizzato\/empatia\/"},"modified":"2026-02-22T23:31:17","modified_gmt":"2026-02-22T22:31:17","slug":"empathie","status":"publish","type":"nectar_portfolio","link":"https:\/\/brignole.ch\/fr\/portefeuille\/empathie\/","title":{"rendered":"Empatia"},"content":{"rendered":"<p id=\"block-xnrlFTGKg9\" class=\"wp-block-nectar-blocks-text nectar-blocks-text\">J'ai cr\u00e9\u00e9 ce logo pour une ligne de produits de beaut\u00e9 et de vitamines vendus en pharmacie.<br>Le logo comprend deux \u00e9l\u00e9ments, le titre et le symbole. Le concept cl\u00e9 du logo typographique est de s\u00e9parer \u201cemp\u201d de \u201catia\u201d (empathie) par des couleurs, mais de relier les deux parties par les lettres \u201cpa\u201d entrelac\u00e9es l'une \u00e0 l'autre. Un \u00e9l\u00e9ment simple et m\u00e9morable.<br>Le symbole est abstrait, mais les deux formes superpos\u00e9es font \u00e9cho au concept d'empathie. Chacun peut y voir ce qu'il veut : des feuilles, des p\u00e9tales, un papillon, une fleur, un c\u0153ur.<br>Les \u00e9tiquettes des produits ont \u00e9galement \u00e9t\u00e9 con\u00e7ues et l'emballage \u00e9tudi\u00e9.<br><\/p>\n\n\n\n<p id=\"block-kHem1otxiF\" class=\"wp-block-nectar-blocks-text nectar-blocks-text\"><strong>Client :<\/strong> Latitude 46<br><strong>Ann\u00e9e :<\/strong> 2020<\/p>\n\n\n<style>.kb-image30288_2eef43-77 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image30288_2eef43-77\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"874\" height=\"874\" src=\"https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding.png\" alt=\"\" class=\"kb-img wp-image-29708\" title=\"\" srcset=\"https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding.png 874w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding-300x300.png 300w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding-80x80.png 80w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding-768x768.png 768w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding-600x600.png 600w\" sizes=\"(max-width: 874px) 100vw, 874px\" \/><\/figure><\/div>\n\n\n<style>.kb-image30288_a3d97b-7f .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image30288_a3d97b-7f\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"874\" height=\"874\" src=\"https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding2.png\" alt=\"\" class=\"kb-img wp-image-29709\" title=\"\" srcset=\"https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding2.png 874w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding2-300x300.png 300w, 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https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding8-80x80.png 80w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding8-768x768.png 768w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding8-600x600.png 600w\" sizes=\"(max-width: 874px) 100vw, 874px\" \/><\/figure><\/div>\n\n\n<style>.kb-image30288_9fe67a-74 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image30288_9fe67a-74\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"874\" height=\"874\" src=\"https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding9.png\" alt=\"\" class=\"kb-img wp-image-29716\" title=\"\" srcset=\"https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding9.png 874w, https:\/\/brignole.ch\/wp-content\/uploads\/2020\/11\/EXM_Creative_Empatia_branding9-300x300.png 300w, 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Les \u00e9tiquettes des produits ont \u00e9galement \u00e9t\u00e9 con\u00e7ues et l'emballage \u00e9tudi\u00e9.<\/p>","protected":false},"featured_media":25815,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_nectar_blocks_hide_post_title":false,"_nectar_blocks_transparent_header_effect":false,"_nectar_blocks_transparent_header_effect_color":"light","_nectar_blocks_header_animation":false,"_nectar_blocks_header_animation_delay":0,"_nectar_blocks_header_animation_effect":"fade","_nectar_blocks_page_css":"","_nectar_blocks_page_js":"","_nectar_portfolio_client":"","_nectar_portfolio_date":"","_nectar_portfolio_project_link":"","_nectar_portfolio_video":{"source":{"id":null,"url":"","type":"empty"}},"_nectar_portfolio_description":"","_nectar_portfolio_project_url":""},"portfolio_category":[530],"portfolio_tag":[],"class_list":{"0":"post-30288","1":"nectar_portfolio","2":"type-nectar_portfolio","3":"status-publish","4":"has-post-thumbnail","6":"portfolio_category-visual-identity"},"_links":{"self":[{"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/nectar_portfolio\/30288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/nectar_portfolio"}],"about":[{"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/types\/nectar_portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/comments?post=30288"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/media\/25815"}],"wp:attachment":[{"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/media?parent=30288"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/portfolio_category?post=30288"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"https:\/\/brignole.ch\/fr\/wp-json\/wp\/v2\/portfolio_tag?post=30288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}