Iconicon

Brand creation for a high-end furniture store that primarily sells the Giopagani brand. A logo was chosen that could fit with Giopagani's logo being often shown side by side, and that is also why the development is vertical, seal-like. Everything else about the brand is super minimal, from the font to the choice of black and white.

Project carried out for EXM /creative.

EXM Creative Iconic Brand
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